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Phil Zelinger

Michael Spadafore, Global Director, Consumer & Commercial Marketing for R.L. Polk & Company was the featured guest on Phil Zelinger’s “Automotive Advertising Experts” blogtalkradio show last Friday.
I previously spoke on Phil’s show explaining the features/benefits of the Premier Lead Exchange.  On Friday’s show, Mike gets into more detail about Polk Lead Scoring and R.L. Polk’s capabilities within [...]

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This past week, I was a guest on Phil Zelinger’s blogtalkradio show talking about the benefits of lead scoring and how dealers, OEMs, aggregators and lead generators can get involved with the Premier Lead Exchange.
This “open business meeting” offers an inside look into automotive advertising using cutting edge automotive advertising technology. Hosted by Philip Zelinger, [...]

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